King Arthur Flour Part 2

As promised: King Arthur Flour, Norwich, Vermont. This is the sign at the small entrance to the company on Rt. 5. The bakery and store have everything that is in the online catalogue, but it's baked and bigger.

The bakery and store building.

I visited on April 7, 2007. That is why there is still snow.

The castle-like entrance to the store.

The entryway to the store and bakery.

You can never have enough money when you go to this store. I had lunch there. The sandwiches are ridiculously huge and extremely good. Half a sandwich for lunch and half for supper!

You can subscribe to a free newsletter from King Arthur. There is a subsciption field under the banner of the home page of the King Arthur site. This newsletter is where I get most of my recipes for my meeyauw's recipe blog. There is a recipe featured every week. This week the recipe is Puff Sandwiches.

There is also a print newsletter, The Baking Sheet, that you can subscribe to for $19.95 a year.

When you leave the store, you see this Baking Education building across the parking lot.

This is the door to the baking classroom. I was going to take a soup and sandwich class but it was cancelled. I absolutely will enroll for another class. There are children's classes in the summer and during other school vacations, and classes for professional bakers and cooks. Click here for the schedule. Also available on that page: free online classes and national baking classes.

Make sure you visit the site. If you are able to come to Vermont, visit the store and take a class. I have made a map for you so that you can easily find it on Google Maps.

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King Arthur Flour Customer Service

This week's e-mail correspondence with King Arthur in Norwich, Vermont:

From: meeyauw
Sent: Tuesday, July 17, 2007 10:23 AM
To: Customer Service Desk
Subject: Item 4154

RE: Expandable Bread Keeper with Slicing Guide Item # 4154 $14.95

I have one of these and I love it. But I lost the little white piece that you slide in front of the bread in the slicing guide. I no longer have the box, either, so I don't know who manufactured it. Can you help me locate this thing?

Thank you!

Their response:

Thanks for your email. I have asked our warehouse to see if they have any extra parts for the bread slicing guide downstairs. Sometimes folks send back an item that is damaged in a different way, but some other parts are still useable, so they keep them around ‘just in case’. If they can locate the piece, they will send it out to you. If you don’t see it in the next 2 weeks or so, drop another email, and we can look into this further.

Sincerely,
MaryJane
Baker's Catalogue, Inc.
King Arthur Flour
1-800-827-6836
customercare@kingarthurflour.com
Winner~Best Place to Work in Vermont 2006

If you click on the screen shot I took with Skitch (I still have four beta invitations left, Mac only, leave a comment if you would like an invitation), you will be taken to the King Arthur Store page in a new window. I love this bread keeper. I make all my own bread (Wingnut makes it in the summer) and this is the only thing that I have found that keeps the bread fresh and mold-free. It is also cat-proof.

Today I received this e-mail:

Dear meeyauw:

Items from your recent order have been shipped. To contact us with any questions or concerns about your order, email us at customercare@kingarthurflour.com or call us at 1-800-827-6836.

Sincerely,
The Employee-Owners of The Baker's Catalogue

No charge.

I notice the company is owned by the employees. They were also voted the Best Place to Work in Vermont in 2006.

Coincidentally, Wingnut and I made a King Arthur box cake tonight. It won't be ready until tomorrow night because it is a bit complex. There are no trans fats in it and no high fructose corn syrup. I got it at the Glover store awhile back and saved it for a special occasion. This week is the special occasion: too many rained out swimming lessons and cabin fever from the rain. The price tag: $12.95!

The price is worth it. I can tell because I snuck a few crumbs. The aroma is intoxicating: it isn't that fake chocolate smell or taste from Duncan Hines.

I will post another article about King Arthur Flour soon. They are one of Vermont's gems.

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